Seller's guide
If your house or lot has been sitting on Marketplace for weeks with nothing but questions from people who never write back, it almost always comes down to the same three things: a price that's off, photos that don't build trust, or not being able to tell a buyer with money ready from someone just browsing.
The most common mistake is listing above market "to leave room for negotiation." That doesn't buy you more room — it just filters out the serious buyers, who've already checked prices in similar areas and can spot an overpriced listing the moment they see it. They scroll right past without ever messaging you, and the listing sits with views but no real leads.
Before you list, pull up 3-5 comparable properties — similar type, similar square footage, same or an equivalent neighborhood — that are already sold or have been sitting active at a price that hasn't moved. That range, not what you'd like to get, is your real starting point. If your property has something that sets it apart (a recent remodel, a bigger lot, a better spot within the same area), that's the only valid reason to price above the average.
On Marketplace, a serious buyer is usually messaging several sellers the same day, especially if they're comparing properties in the same area and price range. Whoever answers within minutes, with accurate info, generally moves the conversation forward and books a showing before the buyer even looks at the other replies. Whoever answers that night is usually walking into a conversation that already moved on with someone else.
It's not that you don't want to reply fast — it's that you can't stay glued to your phone all day, especially if you're showing other properties, working, or just living your life while the listing stays active.
There's a real difference between the buyer who asks "still available?" and disappears the moment you answer, and the one who asks about the mortgage process, whether pre-approval is already in hand, or straight up wants to book a showing. Then there's the buyer who mentions they're paying cash — that one usually moves faster than any other because they're not waiting on a bank's approval.
A pattern that shows up over and over: buyers who ask about financing or pre-approval, request a showing, or mention they're paying cash close far more often than the ones who just ask if it's available and stop there. Spot that signal early and you know who to call first instead of chasing someone who was never going to buy.
This is exactly what Marcgent does for property sellers: an assistant that replies instantly with your listing's real details — price, square footage, location, title status — detects which buyer is actually serious based on how they ask, and tells you who to call first. That way you step in to book showings and close the sale, not to answer "still available?" twenty times a day or chase messages that were never going anywhere.